| 71 | How To Recognize a Good Automatic Search Engine Submitter Preview: A good automatic submission program is quite undetectable if you do it right. So what constitutes a "good" submitter? To qualify, the program must: - Convey the correct referral (submission) URL. - Transmit all required data (e.g. email address, where required). - Use the engine's specific correct submission syntax (by no means a given - this r... (more) Published By: Ralph Tegtmeier Submitted: 27 November,2001 |
| 72 | How to be a WWWow on the WWWeb Preview: In the quest to develop and publish the world's number one business related web site I knew we had cracked it when we entered NorthernLight at No 7 out of 4,876,060 sites on the key phrase 'business start up'. Coming from a Sales and marketing background, with a background in IT, but no knowledge of the Internet, I had to approach everything from... (more) Published By: John Saxon Submitted: 27 November,2001 |
| 73 | Decloaking Hazards - Why You Should Shun Caching Search Engines Preview: While all search engines use one form of caching or another to build their indices, some of them make a point of displaying cached web pages to their users. The commonly quoted pretext for this is that it offers searchers fast access to a page's content, making it easier to check out whether it's what they are really looking for in the first place... (more) Published By: Ralph Tegtmeier and Dirk Brockhausen Submitted: 27 November,2001 |
| 74 | The art of "Page Positioning" Preview: Page positioning is an art and a job all-its' own. It is a tedious and boring, yet equally justifiable. Page positioning is a necessity for any web site that needs to be noticed. And vital for search engine ranking. Search Engines Ranking high / scoring high / getting a good placement, all mean the same thing. All search engines judge the pag... (more) Published By: Janette Moran Submitted: 29 November,2001 |
| 75 | How To Get Your Site Listed in the Search Engines Preview: Getting listed in the Search Engines these days is crucial if you want to attract consistent traffic to your web site. Yet it is not easy these days. A listing in the Pay Per Click Search Engines is beyond the expense of what most small business marketers can handle. Getting listed in the others takes many weeks of tweaking your site and even... (more) Published By: Herman Drost Submitted: 29 November,2001 |
| 76 | WE ARE PAYING TOO MUCH TO OVERTURE!! Preview: I recently ran a report using GoodKeywords and was shocked at what I found. It only takes one cent to out bid your competitor, yet many of us are bidding much over to get that higher position. Here is what I found for just 4 of the keywords that I bid on: Keyword - Domain Hosting Top bid - $6.02 Bid # 40 - $0.33 Had everyone bid just one cent ... (more) Published By: Karen Fegarty Submitted: 03 December,2001 |
| 77 | The People's Guide to Pay-Per-Clicks Preview: Have you tried to get your site listed on a search engine and ended up lost in a sea of red tape? Have you paid a lot of money to have your site listed only to get little or no response? Don't give up. You aren't alone, in fact there are thousands of others out there asking the same questions you are. How do I get listed on a search engine? How do... (more) Published By: Alvin Apple Submitted: 03 December,2001 |
| 78 | Search Engine Hype, Don't You Believe It! Preview: Since it takes so long before your site will show up on many of the Net's directories, it is a good idea to start early. Am I going to try to get listed at the top of the search engines? Hell, no! Don't be fooled by all the hype over search engine positioning. True, it could mean added traffic being listed near the top, but I don't think it's w... (more) Published By: David Seitz Submitted: 03 December,2001 |
| 79 | Adding Meta Tags to your site Preview: Presently it's hard to tell if meta tags will help you achieve a better ranking. There are so many criteria in determining a site's placement that meta tags are never going to be the ultimate factor in deciding whether your site gets placed in the top ten. Some search engines do not even support meta tags. I always like to add meta tags to my sit... (more) Published By: John Karnish Submitted: 03 December,2001 |
| 80 | An exercise to get your site in shape! Preview: Submitting your web site to search engines is the single-most important step, to bringing in a flood of targeted traffic. These people are actively seeking you out when they type your keywords into that little search box. Question is "Are the keywords they're using, the same keywords you're using?" and if so, "How relevant are these keywor... (more) Published By: Kerri Reeves Submitted: 03 December,2001 |
| 81 | What are algorithms? Preview: Rather than give you the literal definition of algorithms I will explain there definition in relation to search engines. Search engines tend to use software to review and include web sites. Why? Generally because it would cost too much and take too long using humans to review sites. Algorithms are basically the rules that have been programmed in... (more) Published By: Mark Austin Submitted: 04 December,2001 |
| 82 | Ask Jeeves 'How Do I Get a Top Listing in your Directory' and He’ll Now Reply 'With Cold Hard Cash' Preview: Millions of people enjoy using 'Ask Jeeves,' by simply typing in a question and getting back relevant search results. With many of the search engines/directories turning to pay models, 'Ask Jeeves' now offers its own Text Sponsorship Program. A text sponsorship ad consists of a title no longer than 40 characters and a description which can be up... (more) Published By: Merle Submitted: 04 December,2001 |
| 83 | Is Your Website Search Engine Ready? Preview: So you've finished your website and think you're ready to submit it the big-bad search engines? Not so fast Mister. Before submitting there's a few details you're going to want to check to make sure the search engines index your site correctly. These guidelines are not "magic formulas", but if you pay attention to these details it will help the s... (more) Published By: Merle Submitted: 04 December,2001 |
| 84 | Where Are Search Engines Going? Paid Inclusion Trend Emerges Preview: The Search Engine Strategies conference and show, sponsored by AltaVista, Search Engine Watch and Internet.com on August 16-17 provided a glimpse of several emerging search trends, the biggest trend is toward "Paid Inclusion." The show, held in San Francisco at the Fairmont Hotel on Nob Hill, provided a look at where search is headed. Paid inclu... (more) Published By: Mike Banks Valentine Submitted: 04 December,2001 |
| 85 | Google Adwords: Higher Traffic and Sales in 2 Hours or Less! Preview: There are various ways to purchase highly targeted advertising at very low prices. Google AdWords is one simple and quick way to to do this. Regardless of your budget, you can actually get your text ads appearing on search result pages within minutes! You can also target your ad to a specific language or country. Pricing is based on the position... (more) Published By: Ben Chapi Submitted: 04 December,2001 |
| 86 | Is $299 Too Much To Get Listed? Preview: When it comes to marketing on the search engines, LookSmart has always been mandatory as far as SageRock is concerned. But now the choice isn't quite as ironclad. The reason is because they have recently increased the cost of their "Express Submit" program from $199 to $299. This service guarantees they will review your site within two business... (more) Published By: Sage Lewis Submitted: 04 December,2001 |
| 87 | How To Get The Most From Google's Adwords Preview: There are various ways to purchase highly targeted advertising at very low prices. Google AdWords is one simple and quick way to to do this. Regardless of your budget, you can actually get your text ads appearing on search result pages based on the keywords or search terms that you buy. You can also target your ad to a specific language or countr... (more) Published By: Ben Chapi Submitted: 04 December,2001 |
| 88 | Digital Geek Tips on Search Engine Marketing Preview: Creating and building effective Search Engine marketing campaigns is like trying to nail jello to the wall for many companies! As it typically involves deploying very specialized processes and melding them with technology. Here is some insight gained from years of experience providing these services to our own clients. 1)SE marketing works a... (more) Published By: Lee Traupel Submitted: 04 December,2001 |
| 89 | Paying for Targeted Traffic with Goto and Google Preview: Everyone wants to be listed in the top 10 of the search engines, but the reality is that with millions of websites vying for the same ten spots, it just "ain't gonna happen." You'd probably stand a better chance at winning the lottery. Many search engines have moved away from the "free" submission model onto one that requires up front payment. T... (more) Published By: Merle Submitted: 05 December,2001 |
| 90 | The Single Most Misunderstood Concept in Search Engine Positioning Preview: On April 27th, we shared with you our article entitled "Is Search Engine Positioning Dead?" (If you missed it, visit for the archive) In this article, we presented several compelling 3rd party statistics suggesting that search engine placement remains by far the most powerful method for driving large amounts of targeted traffic to your web site. ... (more) Published By: Michael Buck Submitted: 05 December,2001 |