| 111 | Search Engine Visibility - The Mantra of Corporate Profitability by Arun Tibrewal (www.arun.info) Preview: The corporate fundamentals are par excellence! The product is unsurpassable and the website is a web designer’s dream in creativity and design – but there is a vacuum – of potential online customers! – The website lacks the basic ingredient of success – Search Engine Visibility! – which is what search engine optimization is all about. Increasin... (more) Published By: Arun Tibrewal Submitted: 16 May,2005 |
| 112 | 5 Critical Pay-Per-Click Tips Preview: Pay-Per-Click (PPC) advertising is a good supplement to natural search engine optimization, IF you keep a few tactics straight. 1. Choose the right search terms. If you go after the broad phrases and terms, you'll pay top dollar. Strive for more descriptive and specific search terms that reflect your products or services. 2. Map out a strategy... (more) Published By: By Michael Murray, VP of Fathom SEO Submitted: 17 May,2005 |
| 113 | DIY SEO Preview: Part 1. Wordtracker for keywords. A problem for all new webmasters has always been SEO or search engine optimisation. The problem starts with the age-old question of how do I design my website so people can find it? Lets assume that you have an idea for a website that will enable you to make a bit of extra cash, you have a product of your ... (more) Published By: mark white Submitted: 17 May,2005 |
| 114 | Is Ontology the Next Big Factor in Google's Algorithm? Preview: When the ax comes down at Google, there are always big winners and big losers. Recently, we’ve seen the first big algorithm change of the year and many web site owners and their respective sites have fallen, much like the proverbial tree. What was it about their site that was simply too much for the new algorithm to allow anymore searchers to see?... (more) Published By: Bobby Heard Submitted: 18 May,2005 |
| 115 | What is Google Pagerank? Preview: PageRank is one of the factors that Google uses to evaluate your web site and determine its position in the Google search engine results. PageRank is a number from 0 to 10. Generally, if your web site has a higher PageRank, it will appear earlier in Google search results pages, all other factors being equal. In fact, you can see a significant imp... (more) Published By: Herb and Monica Leibacher Submitted: 19 May,2005 |
| 116 | Why is SEO so important to your site? Preview: You have heard the phrase LOCATION LOCATION LOCATION. But wait, this is online! You don't have to worry about location...or do you??!! Location is everything! Let's take a moment to really think about this. You need to find something. What do you do? Most people will go to their favorite search engine and input what they are searching for. They ... (more) Published By: Shawna Fennell Submitted: 19 May,2005 |
| 117 | Optimize Your Web Site Pt1 Preview: Listed here you will find the five of the most important points to remember when optimising your site and individual pages for the search engines. If you optimise your pages by working through these points one by one you will see a significant rise in your search engine rankings. 1: Buy the right Domain names! The best way to increase your ranki... (more) Published By: Darren Yates Submitted: 20 May,2005 |
| 118 | The SEO Game - Do you play it? Preview: Most people do not think of SEO as a game. Let me take 5 minutes of your time and explain how SEO is simply a game of Chess. I remember as a teenager learning how to play Chess for the first time. Man it was complicated. Each piece moved different ways. You couldn't take shortcuts and get the game over with. You had to really think about yo... (more) Published By: Shawna Fennell Submitted: 21 May,2005 |
| 119 | Blogging, Spamming and Blog Spam Preview: Email marketing once proved to be immensely effective, but the greedy and idiotic polluted the well by spamming the planet with everything from weight-loss products to sexual enhancement drugs and beyond. Because of the stench, filters and laws have been created to attempt to fix the problem, but still the Internet is polluted with more and more j... (more) Published By: Trina L.C. Schiller Submitted: 21 May,2005 |
| 120 | Search Engine Optimized (SEO) Copy – The Down and Dirty Details Preview: Today, being on the first page for your most popular keyword phrase is like having the most memorable prime time television commercial in 1973. Essentially, that’s where the power of advertising is going. It’s all about Search. And Search is only going to become more important over the next ten years. If you can get on that coveted first page or... (more) Published By: Jon Wuebben Submitted: 22 May,2005 |
| 121 | How and when should I submit my website to Google? Preview: As soon as you register your domain name, submit it to Google! Even if you haven’t built your site, or written an copy, or even thought about your content, submit your domain name to Google. In fact, even if you haven’t fully articulated your business plan and marketing plan, submit your domain name to Google. Don’t ... (more) Published By: Glenn Murray Submitted: 23 May,2005 |
| 122 | Optimize Your Web Site Pt2 Preview: Go directly to Part 1 6: The hidden benefits to having the right links. Every site online has an index or default file as its home page file. But outside of that rule you can name the other pages whatever you like. So why not cram the names with keywords and/or keyphrases relevant to that page and your site? We've just scored again ;-) Eg exerci... (more) Published By: Darren Yates Submitted: 24 May,2005 |
| 123 | Yahoo SM vs. Google AdWords Preview: Yahoo has announced its new pay-per-click product: Yahoo Search Marketing (SM). This product was formerly known as Overture, but you may also recognize it as Goto.com, the name it went under prior to 2001. In our experience, advertising with Google AdWords has resulted in higher conversion rates than with Yahoo Search Marketing (SM). However,... (more) Published By: Shawn Campbell Submitted: 24 May,2005 |
| 124 | LEFT OR RIGHT - WHICH IS BEST? (Pt1) Preview: In the ever popular industry of search engine marketing, not only are website owners bombarded with a multitude of different options ranging from search engine optimization and pay per click all the way to viral and affiliate marketing. The need to choose the best option in an evolving competitive environment has become ever increasingly importan... (more) Published By: Christine Stander Submitted: 25 May,2005 |
| 125 | Search Engine Symbiosis Preview: Websites and search engines are inter - dependent on each other. Search engines need websites in order to show results when searches are made. Search engines also need websites to build a relevant map of the world wide web (www). The better the map, the better the search results. Search engines need to be relevant in the results of searches made... (more) Published By: Brian Basson Submitted: 26 May,2005 |
| 126 | Steps To Successful Search Engine Optimization Preview: Like most marketing techniques that are worth the time & money invested, search engine optimization requires a strong commitment and a bit of patience. Well, actually, alot of patience! Fortunately, it’s an investment that will reward you quite well if you follow the proper steps to accomplishing high-ranking “organic” search engine placement. By ... (more) Published By: http://www.earthquakestudios.com Submitted: 30 March,2005 |
| 127 | Link Popularity: Improve your Search Engine Rankings Preview: What is link popularity? Link Popularity is simply the total number of pages that link to your website. Most search engines, including Google, consider that when one page links to another page, it is effectively casting a vote of confidence for the other page. Therefore, the likelihood of you being the best source of information for their searche... (more) Published By: Talita Kindermann Submitted: 31 March,2005 |
| 128 | Powerful SEO Tools Preview: Your time is valuable, so we'll cut to the chase. There are a large number of excellent free tools on the internet to help you with your Search Engine Optimization campaigns, and an even larger number of useless ones. Here you'll find a list of some of the most powerful SEO tools available, all of them free and wildly useful in helping you incr... (more) Published By: David A. Saharkhiz Submitted: 31 March,2005 |
| 129 | Sales Without Search Engines Preview: Imagine one day you flip on your PC, log on to the Internet and go to google.com. The browser alerts you and says that there is no website found at that address. No problem you think, as you head on over to Yahoo.com. Same thing. No website found at that url. Now something seems fishy, go to MSN.com because you know Microsoft will never run out of... (more) Published By: Paul Bliss Submitted: 31 March,2005 |
| 130 | Press Release – Bigmouthmedia gets a little brother Preview: Following months of negotiations, Search Engine Marketing leaders, bigmouthmedia today announced the acquisition of established UK-based SME search marketing company, Optimiser.co.uk –(http://www.optimiser.co.uk) Bigmouthmedia specialises in SEO for big-name brands, including Sony Ericsson, MTV and British Airways and has been on the lookout for ... (more) Published By: Bigmouthmedia Submitted: 01 April,2005 |