| 351 | Follow up Increases Sales 80% with Only 20% Effort Preview: Did you know that 80% of all sales are made after the 5th contact? Instead of chasing new business all the time, remember the faithful--your product buyers, your clients, your teleclass attendees, your ezine subscribers. Your best customers are the ones you have already sold to. When you spend only a little time with "thank you's" and offers, yo... (more) Published By: Judy Cullins Submitted: 21 October,2002 |
| 352 | Multiplying Sales As A Writer Preview: Often, time is an enemy of writers. Sales seem slow and checks too small. How does one make the most of their effort? Here are some tips that will multiply your sales. 1. Companies accepting manuscripts from freelancers offer copies of their writing guidelines and sample copies. Assume there's a reason for them. Study them. Study their web sites ... (more) Published By: L. C. Peterson Submitted: 25 October,2002 |
| 353 | Three Easy Ways to Keep Customers Preview: It is far more easy, and less expensive, to keep customers than to try and get new ones. So even though your company relies on adding to its customer base, don't make the mistake of only investing in new customers! Here are some strategies that will help you retain your customers and will even get them to purchase more of your company's products a... (more) Published By: Lisa Lake Submitted: 25 October,2002 |
| 354 | The Little Things Count--8 Things to Remember When Designing a Direct Sales Piece Preview: When it comes to designing a direct sales piece, whether it be a brochure or a sales letter, the little things really do count. Focus as much on presentation as you do on the message. Keep these 10 essential tips in mind when designing your direct sales piece, and your results will go through the roof: 1. Bullet Points - The human eye is drawn t... (more) Published By: Keller Flynn Submitted: 25 October,2002 |
| 355 | Teaching Your Organization to Learn Preview: Teaching Your Organization to Learn Copyright 2002 by Dave Kahle Are things changing rapidly in your business? Silly question, isn't it? Of course they are changing. Rapid change is the distinguishing characteristic of the new millennium. Take that rapid change and add to it growing competition, increasing complexity, consolidations at eve... (more) Published By: Dave Kahle Submitted: 30 October,2002 |
| 356 | Dealing with Difficult Customers Preview: Dealing with Difficult Customers Copyright 2002 by Dave Kahle It is easy to work with people you like, and it is even easier to work with people who like you. But that's not always the case. Sooner or later, you'll have to deal with a difficult customer. Difficult customers come in a wide variety. There are those whose personality rubs you t... (more) Published By: Dave Kahle Submitted: 30 October,2002 |
| 357 | Presenting Your Case Preview: When you're putting your sales pieces together, you can learn a lot from lawyers. Whether it's a defense attorney or the prosecution, the first thing a lawyer does is read the jury members. He does his best to get inside their heads to determine exactly what will get them to decide in his favor. The best lawyers are great people readers. You ... (more) Published By: John Colanzi Submitted: 18 November,2002 |
| 358 | Increase Your Sales By Using Confidence Preview: Does your sales letter display confidence? I mean does the reader really believe that you have confidence behind your product? Do you confidently show them that you know your subject, and through your selection of words and phrases, are you displaying confidence that this product is the one that will solve their problem? Confidence makes us buy,... (more) Published By: Grady Smith Submitted: 18 November,2002 |
| 359 | Make Prospects Believe That What You Say Is The Truth Everytime! Preview: I read an article recently where a direct mail company placed an ad offering a crisp $100 bill to anyone that would respond to their offer. But in the ad they said nothing more than “fill out the form below and return it for your FREE $100 bill.” The results of this test ad was startling… Even though they ran their ad in a large circulation publ... (more) Published By: Grady Smith Submitted: 18 November,2002 |
| 360 | A Devastatingly Powerful Way To Steal Hoards Of Traffic From Your Competitors! Preview: Today my competition put around $200 in my pocket. And tomorrow, they’re going to do it again. In fact, everyday my competition sends me tons of their traffic and I make a mint from it. But is all this stealing of traffic legal? Do I use some special software to divert traffic from their site? Will I end up in prison after making this informatio... (more) Published By: Grady Smith Submitted: 18 November,2002 |
| 361 | How To Double, Even Triple Your Sales Instantly Preview: Everyone from pizza chains to video stores have used the principals of positioning to explode their business. And now, you too can use this strategy -- regardless of the size of your business -- to catapult sales. Remember the pizza chain that had franchises cropping up like weeds because they offered to have a pie at your door in 30 minutes or l... (more) Published By: Grady Smith Submitted: 18 November,2002 |
| 362 | 5 FAST Tips To Make More Sales Preview: You’ve got a killer headline…. You’ve lined up benefit after benefit…. But it won’t make you a dime unless you can close the sale and make the reader of your sales letter hand over their cash. And a solid close on your sales letter will do just this. Following, 5 essential parts for a “get your wallet out” sales letter close. 1) SHOW THEM THE ... (more) Published By: Grady Smith Submitted: 18 November,2002 |
| 363 | Direct Selling in Today's Tough Markets Preview: Interviewer - Jan Howard [Jan] Terry, I know that you have some very strong views on the need for salespeople to modify their sales techniques to cope with a changing market. How would you summarise this? [Terry] OK Jan, first let me ask you one quick question and then I'll give you an answer. Can you think of anything at all that hasn't ch... (more) Published By: Terry Edwards Submitted: 18 November,2002 |
| 364 | Mental Movies That Sell! Preview: When you watch a scary movie you get scared and your body tenses up. When you watch a sad movie you feel sad and even cry sometimes. When you watch a funny movie you get happy and even laugh. As you can see, your subconscious mind can't tell what's real and what's fantasy. You can create mental movies when people read your ad copy. Mental movies ... (more) Published By: Larry Dotson Submitted: 19 November,2002 |
| 365 | Psychic Selling - How To Predict The Future! Preview: They're many people who don't believe in psychic phenomena and many people who do. Who is right? I feel that they're both right. There are many reasons why people believe in the paranormal. They may have talked to a psychic that predicted their future correctly, had a psychic experience of their own, like déjà vu; they want to believe because it ... (more) Published By: Larry Dotson Submitted: 19 November,2002 |
| 366 | Buying Trances: The Real Secret to Hypnotic Selling Preview: I couldn't snap Billy out of his trance. It happened over thirty years ago. I was a teenager fascinated by the powers of the mind. I read about spirituality, psychic phenomena, UFO's, past lives, present problems, the magic of believing, and yes, even hypnosis. And that helps explain why I had my best friend, Billy, in a deep trance in the bas... (more) Published By: Joe Vitale Submitted: 19 November,2002 |
| 367 | 3 Hypnotic Selling Tools! Preview: 1. Identify your prospect's defense mechanism for not buying. Explain to them it's normal and everyone has one. For example: Should you have any thought about not buying our product, it's just a little defense mechanism that everyone has in their brain. It's there because other businesses have ripped off your money in the past. You don't want it... (more) Published By: Larry Dotson Submitted: 19 November,2002 |
| 368 | How To Influence Your Prospect's Mind! Preview: It's important for your sales letter to tap into your prospect's subconscious mind and trigger their imagination. It will then create and direct a mental movie or scene that will persuade them to visit your web site, subscribe to your e-zine, buy your product, etc. Their mental imagery will actually influence their conscious mind and body to take ... (more) Published By: Larry Dotson Submitted: 19 November,2002 |
| 369 | Reverse Affirmations: How Self Motivation Sells! Preview: A reverse affirmation is a positive statement that you tell your readers to tell themselves. You would write it in present tense like they've already solved their problem or completed their goal. For example: Now, tell yourself "I am a wealthy business owner." Say to yourself "I learn very quickly." The reverse affirmations should be the benef... (more) Published By: Larry Dotson Submitted: 19 November,2002 |
| 370 | 3 Secret Selling Blueprints! Preview: 1. Allow your prospects imagine you both have a strong bond. A powerful way to bond with your prospects is to tell them a secret in your ad copy. Tell them the only people who are learning the secret are the people who read the ad. This will make them feel like they're included in a special group of people. When you tell people a secret, it makes ... (more) Published By: Larry Dotson Submitted: 19 November,2002 |