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111The Sticky Issue of E-zine Schedules
Preview: While many new e-zine publishers are anxious about developing good content for their e-zines, many of them seem to have more trouble simply deciding on a schedule and sticking to it! It's smart to tame the schedule beast right from the start. Here are a few tips to help you. 1. Realistically consider how much time you want to spend on you... (more)
Published By: Alexandria K. Brown
Submitted: 12 February,2002
112How to Successfully Market With Safelists
Preview: Opt-in email safelists are one of the best Internet marketing strategies for getting your product or service immediately in front of many thousands of people. In this article, I will show you how you can successfully work with them. Benefits of Opt-in Safelists 1. Email to thousands - this can be done with free safe lists or paid safe lists. ... (more)
Published By: Herman Drost
Submitted: 13 February,2002
113Publish or Perish
Preview: While the concept of "publish or perish" is certainly true for a college professor, it may not be the case for the fledgling entrepreneur. Many of the pundits say that to get known on the Web, you should publish a newsletter. What you quickly learn however, is that subscribers are not easy to come by, and that many of the startup publications go a... (more)
Published By: Bob Osgoodby
Submitted: 13 February,2002
114Lost Time
Preview: Lately, there are a lot of articles about how you must publish your own Newsletter if you wish to succeed in your online business. Bunk! It just isn't the "panacea" it is purported to be. Publishing a Newsletter is a lot of work. Over the years, a number of publications have come and gone because of several factors. First and foremost is the lac... (more)
Published By: Bob Osgoodby
Submitted: 13 February,2002
1157 Easy-To-Do Action Steps For Attracting Hundreds Of New Subscribers And Growing Your Opt-in E-mail List
Preview: I think it really goes without saying that a newsletter is a POWERFUL MARKETING TOOL. Any promotions that you send to your customers and subscribers in the future will be that much more successful because with your newsletter, you will have... - established your credibility, - developed a reputation as an industry expert, - cultivated a r... (more)
Published By: Corey Rudl
Submitted: 13 February,2002
116"Confessions Of A Zine-O-Holic"
Preview: My name is Jo and I'm a zine-o-holic. Ya know, I tell myself, "I can handle this problem. I'll just read one ezine, maybe two and then I'll stop." That might last a day or two. But before you know it, I feel the urge come over me and I'm back to reading 15-25 ezines a day. Not the cheap stuff either. The solid-content, benefit-laden stuff. ... (more)
Published By: Jo McNamara
Submitted: 13 February,2002
117How To Properly Use Ezine Advertising - Part Two
Preview: SELECTING TARGETED EZINES In part one of this series, we discussed the two options available for advertising in ezines. The first of those involved buying ads in bulk with the goal of getting exposure to as many subscribers as possible without regard to targeting the advertising. The second option, which will be discussed here, involves a little... (more)
Published By: Joe Bingham
Submitted: 15 February,2002
118How To Properly Use Ezine Advertising - Conclusion
Preview: Up until this point, we discussed the two methods of using ezine advertising, playing the numbers, and targeting. Then, we focused on targeting by discussing how to select ezines based on content and audience, and how to analyze those selected for the best advertising value. Now, finally, we come down to the actual cost of purchased advertising. ... (more)
Published By: Joe Bingham
Submitted: 15 February,2002
119How To Properly Use Ezine Advertising - Part Three
Preview: ANALYZING EZINES After having selected ezines to advertise your program in based on how the content of the ezines relate to what you wish to advertise, there is still another process to choosing the best ezines for your marketing dollars. Analyzing the ezines is a rather subjective process, however. There are no hard and fast rules to follow tha... (more)
Published By: Joe Bingham
Submitted: 15 February,2002
120How To Properly Use Ezine Advertising - Part One
Preview: Just for the sake of avoiding an argument, let's just say that ezine advertising is the best form of advertising on the Internet. Now, let's move on to learning how to more properly make use of the advertising available in ezines. Essentially, and this holds true for all Internet marketing, you have two options to choose from. OPTION #1 -- Play... (more)
Published By: Joe Bingham
Submitted: 15 February,2002
121Discover These 7 Ezine List Hosting Choices
Preview: Mailing lists in the form of discussion groups have been in existence since the 1960's and were used as a way to share information. They were called (and are still called) "Usenet", "Newsgroups", "News" or sometimes "NetNews". In the mid 80's Eric Thomas developed "ListServ's" for use with IBM computers. They usually offer the most features to the... (more)
Published By: Maria Marsala
Submitted: 16 February,2002
122Secret Formulas for Writing Headlines That Sell
Preview: We all know the importance of a powerful headline. However, writing a great headline isn't as easy as it sounds. An effective headline will literally force your potential customers to learn more. It will instantly ignite a certain emotion and intrigue them to read on. In order to write an effective headline, you must learn how to use specif... (more)
Published By: Shelley Lowery
Submitted: 17 February,2002
123CRYSTAL BALL GAZING : Ezine Publishing Predictions You Can Profit From In 2002
Preview: It's the time of the year when I take a break to reflect upon the year that's been - and wonder about the year ahead. In 2001, ezine publishing took a quantum leap, evolving from being predominantly an amateur's hobby into the most powerful marketing tool for business online. For an ezine publisher it has been an exciting and eventful year. A gr... (more)
Published By: Dr.Mani Sivasubramanian
Submitted: 17 February,2002
124How to Write an Article
Preview: How To Write An Article By Luther Powell The first step in writing an article is finding a topic or subject, something to write about. This might seem to be a huge task, but it does not need to be. There are many different avenues to finding a topic. The ability to use them will help you overcome your fear and enable you to start developing ide... (more)
Published By: Luther Powell
Submitted: 18 February,2002
125How to: Get more ezine subscribers
Preview: You have a website which offers a free ezine. Your visitors are interested in the products and services that you offer. So why doesn't everyone sign up to receive your free information? So far, internet professionals have been able to narrow the reasons to fear of the unknown, extra work, no time, lack of trust, and 'pain-in-the-butt' facto... (more)
Published By: Terry Telford
Submitted: 18 February,2002
1265 Steps to Creating an 'Anticipated' Ezine
Preview: Everyone and their brother seem to be getting into the ezine (Electronic Magazine, or newsletter) business. Competition for subscribers is getting fierce. Getting subscribers is not too hard. But KEEPING them is a challenge! Here are five important steps to making your ezine subscribers anticipate, open, and read it every time, rather than lo... (more)
Published By: Gail Hornback
Submitted: 18 February,2002
1277 Ways to Self-Promote Within Your E-zine
Preview: We all know that an e-zine won't attract and keep subscribers without offering insightful, practical content. If you only drone on and on about how wonderful you and your services/ products are, your readers won't stick around for long. But let's think about WHY you began your e-zine in the first place. It was likely to use it as a vehicle to pro... (more)
Published By: Alexandria K. Brown
Submitted: 28 March,2002
128Are Announcement Lists Effective?
Preview: When you start an ezine, you realize after a few short weeks that you will actually have to promote it in order for it to be successful. But how do we do that? We have all asked ourselves that question. When you begin to seek out solutions, most of us quickly discover Announcement Lists. But, how effective are they? New List Announcements are... (more)
Published By: Bill Platt
Submitted: 09 April,2002
129Newsletter Publishing Made Easy!
Preview: Newsletter Publishing Made Easy! By BB Lee (C)2002 http://www.angelfire.com/zine/smallbiz ---------------------------------------------------------- 600 Words Publishing an Online Newsletter isn't easy. And, like the world beyond the Internet, you'll meet a few hostile individuals who want to make it even more difficult. Believe me, if you a... (more)
Published By: BB Lee
Submitted: 11 April,2002
130Creating The Perfect Newsletter
Preview: ---------------------------------- Introduction ---------------------------------- In this article I’m going to tell you the secrets to creating a great newsletter that will have your visitors coming back to your site in a shot! I’m going to discuss what type of content you should publish in your newsletter, how often you should send your newslet... (more)
Published By: Mitchell Harper
Submitted: 11 April,2002
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