| 91 | Part 2 - "How to Format Your Ezine and Where to Find Free Content" Preview: In Part 1 of this series we discussed how to start your own newsletter. Now we move on to the nitty gritty: Formatting and finding content. 1. FORMATTING Text ezines versus HTML format is a highly debatable subject. At this time, most ezine publishers stick with text, and I strongly recommend you follow suit. Many people are still using email c... (more) Published By: Merle Submitted: 09 December,2001 |
| 92 | Your "E-zine 13" -- A Formatting Checklist Preview: If you're not already publishing an e-mail newsletter or "e-zine," then you should! E-zines are a simple, inexpensive, and VERY effective way to promote your business, attract new customers, and encourage repeat sales. While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the nam... (more) Published By: Alexandria K. Brown Submitted: 09 December,2001 |
| 93 | Refine Your Company's eNewsletter to Increase Its Viral Potential Preview: Just as your business can't be everything to everybody, you should structure your company's enewsletter following the same rule. It is your most powerful PR and marketing tool. Unleash its viral potential by providing your readers with information worth passing on to their collegues. I recently gave my enewsletter a makeover. Give your public... (more) Published By: Jerrilynn B. Thomas Submitted: 09 December,2001 |
| 94 | THE PROBLEM WITH HTML EMAIL NEWSLETTERS Preview: The recent trend towards HTML email really disturbs me. I, for one, do not like HTML email. If I want to see the glitz and color, I will go to your website, but send me plain text in your email. Do I receive HTML emails? Sure. But the delete key is right there and I use it. And so do a lot of other people. HTML belongs in web pages. One major con... (more) Published By: windsong Submitted: 09 December,2001 |
| 95 | Easy Steps to Creating Your Very Own Ezine Preview: 1. FORMATTING Text ezines versus HTML format is a highly debatable subject. At this time, most ezine publishers stick with text, and I strongly recommend you follow suit. Many people are still using email clients that cannot read HTML messages - others prefer the speed, ease and security of receiving their ezines in text format. It is safer to us... (more) Published By: Merle Submitted: 09 December,2001 |
| 96 | The 'ListBot Dilemma' and List Hosting Alternatives Preview: I'm disgusted. On June 22, 2001, one of the most popular list hosts announced that it was replacing it's excellent service with a 'new and improved' version. We have to save all our subscriber lists and archives by August 20, or they'll be lost forever - unless, of course, we upgrade to their new service. You might already know that I'm talki... (more) Published By: Angela Wu Submitted: 09 December,2001 |
| 97 | How To Build A Fee Based Newsletter Preview: Why would anyone subscribe to a fee based newsletter with so many free ones out there? The internet contains many sites that allow you to get free stuff. If you have valuable knowledge and can save time, you can have a successful fee base newsletter. People may tell you that they would never pay for anything over the internet. Television used to ... (more) Published By: Jerry Robertson Submitted: 14 December,2001 |
| 98 | Guerrillas Need An Optin List Preview: Guerrillas Need An Optin List by John Botscharow The most important marketing weapon any business needs is their own opt in mailing list. Why? To answer that, first we must define what opt in means. An opt in list as I use the term is a list of people and their addresses (can be either snail mail and/or e-mail addresses) that you built yourself... (more) Published By: John Botscharow Submitted: 14 December,2001 |
| 99 | Creating An Effective Newsletter Preview: Many people don't know how easy it really is to run a successful newsletter. They also don't realize how important having one is either. There are two main types of newsletters: those that are free and those you pay for. Newsletters are the best way to generate sales and will be for years to come. It is critical that you offer a FREE subscriptio... (more) Published By: Harry Husted Submitted: 14 December,2001 |
| 100 | Why I Don't Publish An Ezine...Even Though I Can't Seem To Shut Up! Preview: This article may be freely used in ezines, on websites or in e-books, as long as the by-line is left intact. Notification of publication would be greatly appreciated, and if possible, a copy of the relevant ezine or newsletter. Please send notification to: mailto:webmaster@online-wealth.com -------------------------- I was a bit hesitant to w... (more) Published By: Roger J. Burke Submitted: 16 December,2001 |
| 101 | Publishing Your First E-Mail Newsletter Preview: I've been an "e-publisher" for a couple of years now. Publishing an e-mail newsletter (e.g., E-zine) is a fabulous way to market your Web site. But getting started takes planning, hard work and commitment. First, you need to decide on the subject of your E-zine. The subject, ideally, should complement the subject of your Web site. Next, you need ... (more) Published By: Joanne Glasspoole Submitted: 02 January,2002 |
| 102 | Old And New Contents for Your eZines & Newsletter Preview: Do you struggle to find the fresh new content for your ezines and newsletters? Many of us join online Article Announcement Lists, where hundreds of great articles are posted weekly. However, those articles quickly become "Shareware" among fellow publishers. Here are some tips to help make your next issues easier, faster and maybe even fun! Fi... (more) Published By: Robert Wardrick Submitted: 14 January,2002 |
| 103 | Building Your Ezine Subscriber Base and Selling Ad Space Preview: In this the last in a 3 part series on ezine publishing we turn to the nitty gritty of finding subscribers and selling your valuable ad space. So now you have a terrific looking ezine and interesting content but where do you find subscribers? I was hoping you'd ask. In order to grow your subscriber base you'll need to promote your ezine every cha... (more) Published By: Merle Submitted: 14 January,2002 |
| 104 | I'm Subscribing, Not Buying Don't Make It Personal Preview: If I'm subscribing to your ezine or newsletter online my email-address should be sufficient. So why do you require* my full name/address/birth date/annual-income/etc? You post a Privacy Statement on your website, but where is my privacy? Next, I get email from you with a heading "Hello John" but I'm Robert so this must be SPAM, I then hit ... (more) Published By: Robert Wardrick Submitted: 14 January,2002 |
| 105 | The Non-Definitive List of E-zine Directories Preview: This article is written for anybody who reads, publishes or plans to publish and e-zine or newsletter. Whenever I read about the best ways to promote an online newsletter, listing in e-zine directories is always mentioned as one of those 'no-brainer' things that every publisher should automatically do. So I figured, why not? Everyone else seems ... (more) Published By: Martin Avis Submitted: 17 January,2002 |
| 106 | Giving Subscribers the Welcome Treatment Preview: Giving Subscribers the Welcome Treatment By Jeff Neil Editor`s Column http://www.editorscolumn.com I know that you have friends. You know, friends in the real world that you actually visit in their homes. Do any of them have one of those cute "welcome" signs hanging by the door? Have you even noticed? Chances are there is a welcome sign. But yo... (more) Published By: Jeff Neil Submitted: 21 January,2002 |
| 107 | The Empowered Parenting Ezine: Great Advice for Today's Parent! Preview: EmpoweredParent.com Ezine Goals Empowered Parenting Ezine is enjoying it's 4th year of continuous online publication. Our mission remains the same -- to provide Today's parent with information, advice and how-to articles by experts in many fields, so your parenting job is manageable while you gain respect and still have fun! Joan Bramsch is "Par... (more) Published By: Joan Bramsch Submitted: 21 January,2002 |
| 108 | Secrets To Successful Newsletter and Ezine Ads! Preview: If you have been attempting to do business online then more than likely you have tried free ad sites, banner exchange programs or perhaps even spam. Spam, of course, is a big no-no but all other forms of online advertising will bring various degrees of success. However, the very best form of online advertising is Ezine and Newsletter Advertisi... (more) Published By: A.T. Rendon Submitted: 22 January,2002 |
| 109 | "Are You Doing It on a Regular Basis?" Preview: If you're an ezine publisher I have one word for you: "consistency." When planning your newsletter, you need to decide how often your ezine will be sent out to your subscribers. Essentially, you need to create a schedule and stick with it. But how often should you publish? How much is too much and how often is not enough? When it comes to frequen... (more) Published By: Merle Submitted: 22 January,2002 |
| 110 | Eight Tips for Ezine Writers Preview: Have you ever wondered why Ezine Articles have become one of the most effective marketing techniques on the Web? The reason is quite simple. People very rarely go online looking for something to buy. They go online looking for information - free information. They want to be educated, entertained and informed. And the best way to do that is to... (more) Published By: Michael Southon Submitted: 22 January,2002 |