| 1 | How to Find Time For Marketing Preview: A big challenge for every small business owner is the need to 'find time' for marketing. I can relate. None of us are full time marketers. We're all providing services to clients. And when you're serving clients too, it's hard to fit in sales calls and marketing activity. It's hard to maintain momentum. One thing is for sure, whatever shape ... (more) Published By: Bernadette Doyle Submitted: 30 March, 2006 |
| 2 | WOWarticles.com, a new article directory, officially launched! Preview: WOWarticles.com, a new article directory, officially launched allowing authors to submit articles for publishing, ezine and website owners to search find and syndicate content. January 15, 2006 -- The WOWarticles.com directory has officially launched and writers may now submit their articles for publishing. This brand new directory is growing an... (more) Published By: Jon Yee Submitted: 01 March, 2006 |
| 3 | Ignore At Your Own Peril - Article Submission Mistakes Preview: The most important task in the world of marketing with articles is to create relationships with editors. This is not to say that you need to invite them to dinner or even call them on a regular basis. You do have to be polite, reliable and submit quality articles. If possible, engage the editor in conversation via e-mail and let them know to ask yo... (more) Published By: Bonnie Jo Davis Submitted: 18 January, 2006 |
| 4 | How To Gain Monopoly-Like Profits Through Ethnic Marketing Preview: Introduction In today\'s U.S. marketplace, marketing to various ethnic audiences is vital to consumer-oriented product and service companies. Latinos and African Americans already have a critical mass of buying power of over $1 trillion combined and this total is increasing rapidly. The growth of the Hispanic and African American affluent and mi... (more) Published By: Michael Bolden Submitted: 12 January, 2006 |
| 5 | Remember what your mother told you (Repetition WORKS!) Preview: Remember what your mother told you (Repetition WORKS!) What message from Mom (or Dad) sticks with you? Is it “Always wear clean underwear”? How about “If you can’t say something nice, don’t say anything at all”? Or is it something else entirely? Mine is “Clean your plate.” (This could explain the excess poundage around my hips!) These bits o... (more) Published By: Claire Cunningham Submitted: 28 December, 2005 |
| 6 | 12 Ways to Use Web-Based Learning Management Systems for Customer Acquisition and Retention in Business-to-Business Environments, Part 1 Preview: Customer acquisition and customer retention are important issues for any company today. A simple definition of \"customer acquisition\" is the process of acquiring or obtaining new customers, and/or converting prospects to customers. \"Customer retention\" is the process of keeping, sustaining, and/or growing the relationship your customers have wi... (more) Published By: Dave Boggs Submitted: 20 October, 2005 |
| 7 | The Five Methods To Generate Profitable Marketing Ideas Quickly Preview: \"Do not follow where the path may lead. Go instead where there is no path and leave a trail.\" - Harold R. McAlindon Mr. McAlindon, President of the Parthenon Group in Nashville, Tennessee said, \"There is a difference between creativity and innovation. Innovation is a creative collaboration. Converting creativity to innovation is a team spo... (more) Published By: Allan J. Katz Submitted: 11 October, 2005 |
| 8 | Anatomy Of An Article Submission Preview: Writing and submitting articles to publishers in order to promote your business, services and products is a wise choice for any entrepreneur. The only cost for this kind of marketing project is your time and, if you want the maximum benefits, the amount you pay your proofreader/editor. Many people are overwhelmed by the submission process and d... (more) Published By: Bonnie Jo Davis Submitted: 11 October, 2005 |
| 9 | Being visible on a budget Preview: Once upon a time a company introduced a new product. They didn’t want their competition to know, so they didn’t advertise or even send out a news release. Sales of the new product were disappointing. The manufacturer was unhappy. What went wrong? Any thoughts? My answer is that this kind of “stealth marketing” doesn’t work. You need to be visibl... (more) Published By: Claire Cunningham Submitted: 11 October, 2005 |
| 10 | How To Build Permission Based Email Lists Preview: It's never too early to start building your email list, and it doesn't matter if you have 100 subscribers or 100,000! This article will show you how to build your email list quickly and easily so you can start reaping the benefits of reaching out to your targeted audience. 1. Feature a Sign-Up Form on Each Page of Your Site . 2. Promote Benefits... (more) Published By: Andre Plessis Submitted: 15 June,2005 |
| 11 | Give the folks at Google What they Want Preview: by Rick Hendershot, Marketing Bites Recent developments on the Google front have gotten web marketers and SEO specialists talking even more than usual. What they're talking about is the changing Search Engine Optimization landscape. Some of the traditional assumptions about what gets good Google ranking have been challenged by things Google has s... (more) Published By: Rick Hendershot Submitted: 15 June,2005 |
| 12 | Spend time to establish your presence on the web. Preview: Most of us who have been marketing on the internet for more than 5 minutes know that it takes time, money and effort to make any substantial profits . Dreams of getting rich quick are just that "pipe dreams". Of course there are some incidents of quick cash none that I can personally confirm however. Nevertheless the best path to take is one ... (more) Published By: James Winston Submitted: 17 June,2005 |
| 13 | Contrarian Marketing at Benetton's Preview: Perhaps, with apologies to Dale Carnegie, we should call this article: "How to make enemies AND influence people." The subject: United Colors of Benetton's campaign to promote its clothing, using photos and stories about death row prisoners in the U.S. It's what journalist James Bone of the Times of London called the "latest in a string of delibe... (more) Published By: Robert F. Abbott Submitted: 17 June,2005 |
| 14 | What do Your Clients Need? Preview: "Every person who has ever started a business, I imagine, thought he had a good idea. It's the smart person, and the rare person, who tries to find out the most important thing: do other people think it's a good idea?" Those words of wisdom come from Bernard Kamoroff, author of "Small-Time Operator: How to Start Your Own Small Business, Keep Yo... (more) Published By: C.J. Hayden Submitted: 18 June,2005 |
| 15 | 20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses Preview: An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time. You can find f.ree follow-up autoresponders to use by typing it into any search engine. Below are ten ways ... (more) Published By: Eugenijus Submitted: 19 June,2005 |
| 16 | Internet Marketing Strategy: The Advertising Co-op Preview: The advertising co-op is an Internet marketing strategy that should bring sustained financial success. Benefits from a well run advertising co-op include: (1)Responsive highly targeted advertising (2)Low cost How An Advertising Co-op Works Members of the same program pool their money to pay for advertising. Typically, a co op advertising grou... (more) Published By: Robert A Kearse Submitted: 19 June,2005 |
| 17 | Trade Show Events - Do's and Don'ts Preview: You can love it or you can hate it but there is no escaping trade shows in a business environment. If you happen to be in the Sales and Marketing division in an industry where trade shows are a part of the marketing plan, it is more than likely than not that you will be involved in them sooner or later. Trade shows have been an excellent forum fo... (more) Published By: Patty Stripes Submitted: 19 June,2005 |
| 18 | Business Promotional Items - How to Stimulate Word of Mouth Advertising Preview: If the promotional items you give out end up in the attic or shoved in the back of a desk drawer, they are probably not doing what they are supposed to be doing. However, if items you passed out to clients and customers are being seen again and again, chances are, word-of-mouth advertising is stimulating your business. With media (radio, televis... (more) Published By: Cindy Carrera Submitted: 19 June,2005 |
| 19 | Why You Should Use Turnkey Websites To Jumpstart Your Ecommerce Activity Preview: Most people looking to do business online have heard of turnkey websites. They seem to be a one stop solution to getting an online business going without all the usual hassles associated with an online startup. Take a look thought the business & industry section of eBay and you'll see thousands of turnkey sites, sometimes going for hundreds of dol... (more) Published By: Mark Kenny Submitted: 19 June,2005 |
| 20 | 10 Reasons Why an Online Business Fails Preview: Surveys and statistics show that 95 - 98% of the business online fails. What is new? This figures is equally true to any other forms of business, offline or online. Here is a list of reasons, if not mistakes, you can avoid what most online business owners made when they first try marketing on the internet. 1.Being scammed. It is easy to fail ev... (more) Published By: E K Gann Submitted: 20 June,2005 |