| 1151 | Marketing Is A Game Preview: Marketing is a game, very similar to the game of baseball. As most of our readers know, I manage the local Pony baseball team. This past weekend we played in an 8 team tournament, and managed to get to the final game, only to settle for a second place trophy. The first game we played in the tournament, we lost. It was early Saturday mornin... (more) Published By: Dave Cole Submitted: 18 July,2002 |
| 1152 | BE YOUR OWN INTERNET SUPERSTAR Preview: When I first started setting up shop online I tried to do what everyone else was doing. I thought this would make my site, and my online activities, more "net-acceptable". But as the months went by, and I still had very little action, I decided to abandon this cooperative mode of behavior. I began to do what I wanted to do on the Internet, in way... (more) Published By: Polly Hummingbird Submitted: 19 July,2002 |
| 1153 | The Cocktail Wiener Strategy for Online Business Preview: Don't you just love those nice ladies who stand in grocery store aisles handing out tiny food samples? Garlic sausage hot off the griddle... the latest processed cheese food on a cracker... cocktail weenies. I was thinking about those ladies and how popular they are while I pondered the marketing of my web content services. You see, recentl... (more) Published By: Heather Reimer Submitted: 19 July,2002 |
| 1154 | The First Sale Is The Hardest Preview: So many new marketers come online, and so few succeed. Maybe part of it has to do with some of the mantras we have repeated over and over. One of those mantras is back end sales. I don't think the high failure rate of new online businesses is due to lack of back end sales. The real problem is they aren't making sales period. I'm guilty myself. ... (more) Published By: John Colanzi Submitted: 20 July,2002 |
| 1155 | Why Your Marketing Efforts Aren't Working Preview: A good friend of mine back in college wanted to learn how to play ping-pong. Every night after dinner he would play with the dorm Champ. Needless to say, it was a hopeless mis- match. I would stop by sometimes and watch him get pounded over and over again. The Champ was merciless: 21-2, 21-1, 21-3 were typical scores. Being an acquaintance of th... (more) Published By: Joshua Rose Submitted: 20 July,2002 |
| 1156 | You've Got The 'Insane' Traffic, But Are They Sticking Around? Preview: "What is the best form of promotion?" If only I had a dollar for every time I'd been asked that question, I could retire and not have to worry about it! It seems everything these days is all about driving insane traffic to your site, getting massive hits, and blowing the bearings off your hit counter! Actually, I'm still not sure why anyone woul... (more) Published By: Joe Bingham Submitted: 20 July,2002 |
| 1157 | How To Brand Your Business In 30 Seconds Or Less With Little Or No Money! Preview: Have you ever tried to solve a problem and the first thing that pops in your head is to buy a specific product to solve it? Yes, we all have. Well, that's because that product name was branded in your brain. It was stored in your mind and the memory of the product was triggered by the problem you were having. How did you remember it? You likely ... (more) Published By: Larry Dotson Submitted: 20 July,2002 |
| 1158 | Three Ways to Improve Your Business Preview: As a business owner, I am always trying to find ways to make my business run a little smoother. You will find thousands of articles and books that talk about the subject. Most of the time, you will find the same solutions rehashed over and over. Here are three that might not be on every list you see. I imagine it is because they are so simple,... (more) Published By: Raymond Johnston Jr Submitted: 20 July,2002 |
| 1159 | A Lesson From The Trenches Preview: Before I became addicted to the internet, one of my hobbies was mail order. One lesson I learned was that mail order dealers are willing to share their ideas, if you're willing to take the time to listen. I still remember a letter I received from an old timer by the name of David. For some reason he decided to share how he got started in mail or... (more) Published By: John Colanzi Submitted: 20 July,2002 |
| 1160 | Internet Marketing In The Future Preview: What's in store for those trying to become successful in the Internet Marketing field in the future? Will the increasing popularity of the Internet benefit or hinder your efforts? How do I as a marketing professional take advantage of this popularity explosion? These are a few of the questions being asked by those looking to build a succes... (more) Published By: Raymond Johnston Jr Submitted: 20 July,2002 |
| 1161 | Time IS Money -- Stop Wasting It Preview: A while back I was mentoring a woman who happened to be on my first level in a multi-tier affiliate program. She was a single mom with a low-paying job, trying to earn some money online to make ends meet, so I was giving her a little extra time and attention. After reworking an ad for her and sending her some suggestions as to how and where to use... (more) Published By: Mike McBride Submitted: 21 July,2002 |
| 1162 | Could Flyers Make Your Business Fly? Preview: Just because you run an online business doesn't mean you can't benefit from the power of the printed flyer! Flyers -- or handbills -- have always been a cost-effective advertising tool available to small business owners, and small ONLINE business owners are no exception. As long as you're NOT targeting "people who are glued to their computers a... (more) Published By: Tatiana Velitchkov Submitted: 21 July,2002 |
| 1163 | 5 Strategies for Getting Market Feedback (While Effectively Marketing Yourself) Preview: Running a successful business doesn't simply involve selling or providing a great product or service. It also means knowing exactly how your clients feel about your current offerings, so you can change the way you do things and better serve their needs. The beauty of the Internet is that it makes this necessary feedback mechanism more speedy &... (more) Published By: Tatiana Velitchkov Submitted: 21 July,2002 |
| 1164 | Client Potion Number 9 (Or, 9 Ways to Attract Only The Clients You'll Love) Preview: The more I stay in the Internet marketing industry, the more I realize that running a business isn't really very different from dating: - First you try to attract a lot of different people. - Then you convince them to enter into a relationship with you. - And finally you nourish those relationships which you know will grow stronger and last ... (more) Published By: Tatiana Velitchkov Submitted: 21 July,2002 |
| 1165 | Is Your Website Spreading Stories About You? Preview: If it's not, then consider changing its format to make sure it DOES. Although many brick & mortar entrepreneurs know the importance of having their own websites, most of them still have few ideas for maximizing them, and often end up with nothing more than an "online brochure." "But a brochure is all we need." some of them say, or "We can't af... (more) Published By: Tatiana Velitchkov Submitted: 21 July,2002 |
| 1166 | Don't Grow Bankrupt When Your Clients Grow Up (Or, How To Adapt To Your Clients' Changing Needs) Preview: Say you've established trust with your prospects, and they've initially bought and used your products. Later they turned into satisfied customers, and now you're developing wonderfully long-term business relationships with them. But a few months/years later they turn to you and suddenly say, "I'm starting to need new features on this product.... (more) Published By: Tatiana Velitchkov Submitted: 21 July,2002 |
| 1167 | 10 SHORT MARKETING QUOTES TO ADD PUNCH TO YOUR EZINE, NEWSLETTER OR WEBSITE Preview: 1. Marketing “You can have the best product or service in the world, but if people don't buy - it's worthless. So in reality it doesn’t matter how wonderful your new product or service is. The real question is - will they buy it?” Noel Peebles, Author “Sell Your Business The Easy Way” http://www.instantsellbusiness.com 2. Change In Busin... (more) Published By: Noel Peebles Submitted: 21 July,2002 |
| 1168 | Time Saving Tips for Harried Website Owners (or, Going Online While Simplifying Your Life) Preview: It's a situation many entrepreneurs inevitably find themselves in, after the first few months of doing business online. First they build a website designed to attract the attention of millions of people. But when the first of the millions start coming in, these same business owners often feel like turning them away. And it's not that they don't... (more) Published By: Tatiana Velitchkov Submitted: 21 July,2002 |
| 1169 | Learning to Make Connections Preview: Marketing may be considered to be a means of making connections. What every marketer must do is learn with whom to connect and how to connect in order to best serve his prospects and expand his business. The Internet is the best medium invented to-date for making connections. There are lots of other media. But none offer the fast, easy and p... (more) Published By: Paul "the soaring" Siegel Submitted: 22 July,2002 |
| 1170 | Guerrilla Marketing Comes of Age Preview: When Jay Conrad Levinson first being writing and speaking about Guerrilla Marketing, he was part of a team developing the most successful ad campaign ever. The Marlboro Man. Whether you smoke or not, unless you've lived under a rock you are familiar with The Marlboro Man. Guerrilla Marketing is in effect the use of wide and varied unconventional ... (more) Published By: Shannan Hearne-Fortner Submitted: 22 July,2002 |