| 771 | Finding Your Target Market on the Web Preview: One of the most common questions people new to Internet business ask is, "Where do I find my target market?" Most of these people know exactly whom they want to sell their products/services to, but they have no idea where to find them on the Internet. Most of the people selling online are offering a good product or service, but many of them aren'... (more) Published By: Martin Greening Submitted: 04 December,2001 |
| 772 | Relationship Marketing Online Preview: Forming good relationships is a part of life; not only for ourselves but for our businesses. You should be thinking of your customers as long-term clients, not just one time sales. When you work hard at forming good relationships with them, you'll find they come back and buy from you again and again. Remember this: It's much easier to sell to an... (more) Published By: Merle Submitted: 04 December,2001 |
| 773 | Branding on the Web is like Mining for Fools Gold Preview: I am sick and tired of marketing geeks touting the beauty of branding, brand building and just spouting branding in any context, especially when the term is used with "internet" or "web" or "digital!" You can't have a conversation today for more than five minutes without some marketing type throwing in a line about brand building! Branding doe... (more) Published By: Lee Traupel Submitted: 04 December,2001 |
| 774 | 12 Thoughts for Marketing: The Condensed Version Preview: 1. The Power of Words.. One and Two Word Headlines are real Attention Grabbers! Remember that your HEADLINE is the most important part of your ad. Use Power Words - For a reference list of the Best Power Words check < http://www.MakingProfit.com/powerwords.html> What, Where, Why, Who or How - One of the quickest ways to grab attention, ... (more) Published By: Wild Bill Montgomery Submitted: 04 December,2001 |
| 775 | Better Marketing Through Modern Mind-Control Preview: There are two kinds of marketing: Direct Marketing and Brand Marketing. Direct marketing targets wallets. Branding is about hearts and minds. DIFFERENT BY DESIGN Ads designed for branding are cool. They don't plead and beg and cajole, they just sit there. They may be loud, but in a very smug way because they already got what they want. The... (more) Published By: Linda Cox Submitted: 04 December,2001 |
| 776 | BACK TO BASICS Preview: We all read tons of literature on pertinent marketing information that is valuable to our business. With all the tools and resources available to us, it is hard to keep up with all the trends of the internet. So, I am going to take you back to the drawing board. The Basic elements that is necessary to get your business off the ground. Once the... (more) Published By: Debbie Solomon Submitted: 04 December,2001 |
| 777 | 10 Health & Beauty Tips for Net Marketers Preview: One of the defining features of cyberspace is the lack of boundaries, so it's not too surprising that some of us net marketers don't know when to shut off the machine enjoy the lifestyles we work so hard to create. Family and fitness suffer the most, so here are a few tips so you don't wake up fifteen years from now with the uneasy feeling t... (more) Published By: Linda Cox Submitted: 04 December,2001 |
| 778 | 40 Easy Ways to Promote Your Website Online and Off Preview: 1) Make sure if you have an on-hold messaging system or an answering machine that it includes your URL and email address. 2) If your company has voice mail have your employees' list your URL in their individual messages. 3) UPS advertises on their trucks, why don't you? URL plates can be ordered with your web address and put on the back of your ... (more) Published By: Merle Submitted: 04 December,2001 |
| 779 | Branding = Focus Preview: Over the years I've frequently been asked what the secret formula is for successful branding. What people are really asking me is how to make their brand a global leader, like Coca-Cola. Well, sorry guys. There's no magic hidden in the process of building a brand. What successful brand-building is all about is following three simple principles. ... (more) Published By: Martin Lindstrom Submitted: 04 December,2001 |
| 780 | Brand Kids Preview: Branding is all about creating icons. And icons are all about public familiarity. When an image becomes legible, part of the community's and the individual's visual literacy, it can communicate complex values in a radically abbreviated fashion, condensing the essence of a brand's message into an articulate, instantly comprehended image. Those wh... (more) Published By: Martin Lindstrom Submitted: 04 December,2001 |
| 781 | 2 Little-Known Profit Boosters! Preview: Ready, set, go! 1. Increase your profits by 25% or more in 10 minutes or less. How? Simple. On your web site's order forms, make just one teeny, weeny little change... - Find the absolute *best* testimonial for your product or service. - Add this enchanting array of words to the top of your order form. - Watch as your responses go from meager to... (more) Published By: Michael S.L Bombard Submitted: 05 December,2001 |
| 782 | Mr. Geez Is Back In Business! Wanna Know How? Preview: Are you just marketing? I mean marketing just for the sake of generating sales? Sure everybody does it for sales. However, with the increasing online competition, generating enough sales has become even more difficult if not impossible. When did you last make a sale? What is your conversion ratio? How far have you been successful in retaining you... (more) Published By: Amin Khan Submitted: 05 December,2001 |
| 783 | Why Aren't They Buying? Preview: You've polished your sales page over and over again until it's gleaming with benefits. You're getting plenty of traffic. And still - no sales. What's wrong? It could be the recession (although that's debatable). With thousands of people losing their jobs each week, consumer confidence (and therefore consumer spending) is down. But on the o... (more) Published By: Michael Southon Submitted: 05 December,2001 |
| 784 | How To Spot The Next Big Wave, Surfer Style! Preview: Aloha !! I'm lucky to live in Maui, Hawaii. Surrounded by the "mighty blue", it's difficult not to think of waves! Will you spot the next Real Internet Tidal Wave? You can't afford not to! Read on ;-) Did you know that many colleges and high schools in Hawaii and California offer an elective course on surfing? It's true! The classes offer tuitio... (more) Published By: Michael Klimek Submitted: 05 December,2001 |
| 785 | How To Use the Multiplier Effect in Web Marketing Preview: One of the most exciting things about doing business online is the Multiplier Effect. It's the principal factor behind some of the fortunes that have been made on the Internet. How does it work? The Multiplier Effect occurs when your marketing technique either: A) replicates itself over and over again, or B) feeds into other marketing techniqu... (more) Published By: Michael Southon Submitted: 05 December,2001 |
| 786 | Top Seven Ways to Tune up your Website Preview: We're in a recession, and perhaps your business is slightly slower than usual. But it's always a good time to take stock of what's working for you, and what needs some attention - including your Web site! Here are my suggestions for a great tune-up audit - take a fresh look at your site and your promotional strategy with these pointers: 1. Is yo... (more) Published By: Philippa Gamse Submitted: 05 December,2001 |
| 787 | What Are You Afraid Of: Marketing Survey Results About Business Owners Going Cyber Preview: After two weeks of surveying my visitors, I am finally making an attempt to draw some conclusions. Reading my visitors replies to the survey questions, I sense one common concern in one way or another: lack of money and lack of profits. One person even said, "help me make money first then i'll send you a payment". Another theme dominating i... (more) Published By: Milana Nastetskaya Submitted: 05 December,2001 |
| 788 | Word of Mouth' Marketing Preview: 'Word of Mouth' is still one of the most effective marketing techniques, online or offline. Joe arrives at your website and he likes it. In fact, he'd like to tell Fred about it. It's just the thing Fred's been looking for. What if Joe could recommend your website to Fred by sending him an email straight from your website? Well, he can...if yo... (more) Published By: Michael Southon Submitted: 05 December,2001 |
| 789 | THERE IS A GOLDMINE IN THE FOLLOW UP! Preview: Internet marketers often run into a unique challenge on their way to "leaving the rat race" for their own successful cyber-businesses. Once their online marketing machines are running fairly smoothly, generating a healthy flow of leads generally isn't a problem. The challenge lies in generating the most profit from the existing flow of leads. Wh... (more) Published By: Michael Taylor Submitted: 05 December,2001 |
| 790 | Create a theme product or service for your niche market Preview: I've already stated the implication of supply/demand in your business strategy. Now consider if there's absolutely no supply of any product, but you can identify a human need in an existing market. Boy! You just broke the bank. That's exactly what happened with Amazon.com. That's what happened with Yahoo. That's what happened with a host... (more) Published By: Amin Khan Submitted: 06 December,2001 |