| 611 | Three ways to market your Web site effectively Preview: Many companies spend considerable time and money preparing for the design and production of their Web sites, but neglect to think ahead to how they will market it when it is live. Here are three ways to get people visiting your site and keep them coming back. 1. Tell people you have a site This might seem blindingly obvious, but it's remarkable t... (more) Published By: Nigel Gordijk Submitted: 03 April,2005 |
| 612 | A Blog Isn't Just For Christmas. Preview: I was watching the news on TV last night and there was a warning about buying puppies as Christmas presents. There's nothing worse than visiting the kennels in the new year and seeing all those unwanted dogs that were chosen as presents because they were so cute at the time. It reminded me of people who start a blog in the hope of making some mone... (more) Published By: John Taylor Submitted: 03 April,2005 |
| 613 | Can Pay-per-click Really Increase Blog Traffic? Preview: You want to know if Pay-Per-Click really can increase blog traffic? The answer is: Yes, it can. Thanks for reading this article. Have a nice day. Wow, wouldn't it be great if the answer really was that easy? Of course pay-per-click is a great way to get a new pair of eye-balls in front of your world-class blog, but it's not as easy as depositing ... (more) Published By: John Taylor Submitted: 03 April,2005 |
| 614 | Motivating Shoppers with Online Coupons (Part 2 of 2) Preview: Last time we discussed how online coupons and promotion codes can motivate buyers. We discussed examples of coupons and some of the aspects of these offers that can boost sales and generate urgency to a purchase. Today we’ll focus on how to create great landing pages and the use of affiliate programs to further enhance your marketing efforts. Cre... (more) Published By: Gary Gray Submitted: 03 April,2005 |
| 615 | Five Great News Stories You’re Sitting On Right Now Preview: Smaller companies don’t always have the budget - or inclination - to retain a PR hotshot to tell the world about their business success, but that doesn’t mean they aren’t a ready source of news. The problem is it’s often dull news which is ignored by all except the industry press and quite rightly so in most cases. If you land a contract, you iss... (more) Published By: George Hopkin Submitted: 04 April,2005 |
| 616 | More Sales with Less Selling Preview: Have you ever passed by a bakery display case without feeling the urge to buy at least one cookie, dessert or cinnamon bun? Have you ever taken a child into a candy store and not had them ask to buy at least one of their favorite sweets? The smell of fresh baked goods and the memory of the taste of a candy bar makes us want to buy more. The owner... (more) Published By: Charlie Cook Submitted: 04 April,2005 |
| 617 | Marketers/ Consumers = Predators/Prey Preview: The distance between marketing consultants and the real world can truly be mind boggling. When a marketing consultant tells someone to send out 10,000 postcards in order to get a 3% response rate and that the actual sales will be something less than that ...and then asks the client to pay him for that golden nugget... there has to be a problem! ... (more) Published By: Meredith Gossland Submitted: 04 April,2005 |
| 618 | Cheap 4 Color Printing That Looks Expensive Preview: Have you ever received a brochure or a flyer that looked expensive at first glance? And afterwards, you learned that it was rather inexpensive yet its quality is comparable to such. This instance is not new to me. I’ve known several printing companies that can provide you with expensive-looking printed outputs at truly affordable costs. Know wha... (more) Published By: Mart Gil Abareta Submitted: 04 April,2005 |
| 619 | 4 Color Printing: A Must-Have for Businesses Preview: The printing industry continues to evolve in the midst of technological advancements and global competition. And undoubtedly, above all the printing processes, it is 4 color printing that has been widely used by almost every business. Originally created for printing color photography, it didn’t take long to incorporate it into the printed graphics... (more) Published By: Mart Gil Abareta Submitted: 04 April,2005 |
| 620 | Everything You Want to Know About 4 Color Printing Preview: No doubt, the 4 color printing revolution has definitely made color printing jobs so much easier and more affordable. They have also made so many print jobs stand out among others filled with life and energy. Remember that any document can benefit from 4 color printing, and at little expense. It's an effective way for you to present impressive col... (more) Published By: Mart Gil Abareta Submitted: 04 April,2005 |
| 621 | TR Cutler to Continue Industrial Connection Case Study Profiles of Florida Manufacturers Preview: Ranked as the nation’s leading manufacturing journalist and an editor, TR Cutler (www.trcutlerinc.com) tells the extraordinary stories of manufacturers. According to Cutler, “There are great companies making great products. There are too many manufacturers and companies serving the manufacturing sector that have simply neglected to tell their stor... (more) Published By: Thomas Cutler Submitted: 04 April,2005 |
| 622 | CRM = Customer's don't Really Matter Preview: CRM was supposed to bring companies closer to their clients. The basic idea was to; find out what a client wants and needs, give it to them, and get them to be your client for life. But as with all good technology, it hasn't actually brought the sales teams, marketing departments, or customer service departments any closer to the customer at al... (more) Published By: Meredith Gossland Submitted: 05 April,2005 |
| 623 | 6 Ways to Keep Them Coming Back Preview: It is estimated that it can take the average consumer 5-7 times to see a product they like before purchasing. So with that in mind, how do you get your website visitors to come back to your site so they can see your product again? Jay Conrad Levinson, author of Guerrilla Marketing said, "Content is king. Provide what your competitors are not prov... (more) Published By: Leah West Submitted: 05 April,2005 |
| 624 | 10 Explosive Ways To Turbo-boost Your Sales Preview: 1. Design your web site to be a targeted resource center. Choose one subject and build on it. You'll gain repeat visitors that are interested in that topic. 2. Offer something that is really free. If people go to your site and what you said was free really isn't, you'll lose their trust and they won't buy anything. 3. Add a chat room or message ... (more) Published By: Eugenijus Sakalauskas Submitted: 05 April,2005 |
| 625 | Marketing Miracles - Do they just happen? Preview: A simple answer to that is: Yes, Marketing Miracles happen! But, these marketing miracles do not just happen. The process is not instant. It is sequential. It takes planning and the planning requires decision and focus. The decisions must be well thought out and the focus must be spot on. According to most successful marketers, those that wr... (more) Published By: Judy Webb Submitted: 05 April,2005 |
| 626 | How Toyota Captured the #1 Market Share Preview: How Toyota Captured the #1 Market Share . . . Through Solid Decision-Making! Toyota is arguably one of the most recognizable brand names in the world. Toyota captured the Number 1 spot in automotive sales, by creating high standards for quality, reliability and customer acceptance. In short, the name Toyota has become synonymous with the standa... (more) Published By: Marney Kaye Submitted: 05 April,2005 |
| 627 | Leveraging expertise of statistical data mining Preview: Marketics is a premier provider of leading edge Marketing Analytics and Marketing Data Management Services for integrating, analysing and interpreting customer data. Headquartered in Bangalore, India, we work with global marketers and allied services organizations. We have an office each in the United States and in the United Kingdom. We deliver ... (more) Published By: Vijay Jumani Submitted: 06 April,2005 |
| 628 | Postcards: Effective marketing tool Preview: When you're having a hard time choosing which print media to use for your products and services, then think of postcards. Postcards are one of the marketing tools that can effectively deliver your message to your target clients. So why postcards? Here are ten reasons to market with postcards: 10. They are affordable marketing strategies. Postca... (more) Published By: Granny's Mettle Submitted: 06 April,2005 |
| 629 | Anti-Aliasing for Great-Looking Text Graphics Preview: Macromedia has a wonderful software application that helps users create great-looking text graphics by using anti-aliasing capabilities. In Fireworks MX 2004, artists and designers can create readable and attractive text graphics by substituting shades of the font color around the lines and curves, which otherwise can be broken and craggy in appea... (more) Published By: Granny's Mettle Submitted: 06 April,2005 |
| 630 | How to Star in your own Promotional Video Preview: Well, it’s official. You are going to star in the company marketing video (or commercial) and you will have a part talking to camera. After ringing your mother, to let her know about your newly found fame, reality hits in. How are you going to pull this off? The good news is a charismatic business leader can add tremendous impact and clout to a m... (more) Published By: Marie-Claire Ross Submitted: 06 April,2005 |