| 331 | Banners Do Bring Traffic! Preview: Banner advertising remains one of the most effective and cost efficient manners of gaining targeted responses to visit your web site. To benefit from this form of online advertising you must have a web page. It would also be preferable, though not essential, if the traffic to your web page is already established. The reason is that banner exchan... (more) Published By: A. T. Rendon Submitted: 12 February,2002 |
| 332 | A Perfect Online Ad! Preview: Most people attempting to do business online not only send out a great deal of email, they also receive it. In order for your email message to stand out from the crowd, it must be different and unique. Otherwise, it will wind up getting deleted before it is read. And, in order to be the "Perfect Online Ad" it only needs two (2) "Key" elements: ... (more) Published By: A.T.Rendon Submitted: 12 February,2002 |
| 333 | Successful Online Ad Tips! Preview: Are you placing your ad on the web and not getting any response? There are three basic things that you must do in order to succeed when placing your ads online: 1. Be Consistent. A one shot ad will simply not work. This is true even when placing ads off-line. If you do not plan on running your ad a minimum of 6 to 12 times, then you shou... (more) Published By: A.T.Rendon Submitted: 12 February,2002 |
| 334 | EXPLODE Your Sales With Solo Ads! Preview: The very best form of online advertising is Ezine and Newsletter Advertising. And the best type of ad to place is a Solo Ad. Why? First, because Ezines and Newsletters are read by people that have requested to receive those publications. Those people read those ezines and newsletters because they are about a subject that is important to the... (more) Published By: A. T. Rendon Submitted: 12 February,2002 |
| 335 | Show Your Cards Preview: I just found a stack of business cards hiding under some papers on my desk. I had collected them at a recent speaker's convention to add to the distribution list for my free electronic newsletter. (I invite you to sign up for it at http://www.TheStayAtHomeCEO.com ) I was amazed at how little I remembered about these people! I met them, shook thei... (more) Published By: Dave Balch Submitted: 13 February,2002 |
| 336 | Ask Mr. D - On Tracking Ads Preview: Dear Mr. D, I am a retired postal worker. A couple of months ago I decided to supplement my retirement check by making a few extra dollars on the Internet. I figured that if I could making an extra $500 per month, my life would be a lot easier. I joined an affiliate program and started advertising. The first full month I made a little less than ... (more) Published By: Bill Daugherty Submitted: 13 February,2002 |
| 337 | Advertising Costs Getting Too High? Start Your Own Ad Co-op! Preview: Everyone knows that advertising is essential to growing a business. One problem that small business owners have always faced is the high cost of marketing. Most, however don't realize that there is an effective way to reduce the cost of your advertising while - at the same time - increasing its reach. Advertising co-ops are nothing new. Usually t... (more) Published By: Diane Hughes Submitted: 13 February,2002 |
| 338 | The Art Of Writing Powerful Classified Ads Preview: One powerful little classified ad can make you a fortune! It will sell your product or service for months, even years, to come in any advertising venue you choose. On the other hand, a weak ad won't produce enough income to justify the time it takes you to write and submit the poor little thing. Writing great ad copy may be an art form, but it... (more) Published By: Bill Daugherty Submitted: 13 February,2002 |
| 339 | Media Tactics: Getting Your Ads Where They Need To Go Preview: Every week I get an email from someone who says that no matter how great their ad copy, they just don't seem to be getting results. More often than not, the problem lies in the where the ads are being placed. All forms of media have their own particular advantages, but with those advantages come disadvantages. By knowing just what the pros and co... (more) Published By: Kahlia Hannah Submitted: 15 February,2002 |
| 340 | The New Power Of Advertising Preview: A website is an island. Advertising is a bridge to that island. Large and small businesses online are discovering that truth in a hurry - or else. Advertising is not what it used to be. The internet has changed its purpose and its strength. Rather than making advertising in the traditional media weaker, the net has made it stronger. That’s why all... (more) Published By: Jay Conrad Levinson Submitted: 15 February,2002 |
| 341 | What Killed the Banner Ad? Preview: If you ask the Internet marketers of today, many if not most of them will tell you that banner advertising is dead. They say that it's expensive, the click-through rates are low and that unless you know exactly what you're doing, it is likely that you'll end up spending more money than you'll make. Surprisingly, just a few years ago the same peop... (more) Published By: Lauri Harpf Submitted: 15 February,2002 |
| 342 | Atrocious Advertising Detected: Mission Critical! Preview: You know folks, it seems like every corner I turn on the web, I see more and more "yucky" advertising. It's daunting to see the fully avoidable mistakes we're making. And the worst part is, if we would just slow down for a minute and examine what we're doing, we wouldn't make these simple, yet costly errors. I constantly see people, experienc... (more) Published By: Michael S.L Bombard Submitted: 16 February,2002 |
| 343 | Making Your Ads Work! Preview: Advertising needn't be expensive, and for those in the know; advertising can also be free. But occasionally your 'free' ads can get lost in the e-zine jungle. And, unfortunately, many people misuse their free ads. By 'misuse' I mean; do not word their ads appropriately. How many times have you seen the exact same ad for the exact same product? Pro... (more) Published By: Kristy A. Taylor Submitted: 16 February,2002 |
| 344 | Increase Your Sales with a Highly Targeted Advertising Campaign Preview: If you're looking for a low-cost, yet highly effective means of advertising your products and services, then Google AdWords may be your answer. Google AdWords provides a simple way to purchase highly targeted advertising, regardless of your budget. Unlike other sites selling banner ad space and pay-per-ranking, AdWords provides advertisers w... (more) Published By: Shelley Lowery Submitted: 17 February,2002 |
| 345 | How To Write Headlines That Could Make You A Fortune Preview: What do people see in advertising? Headlines! What do you see when you are glancing through a newspaper or magazine? Headlines! What is it that makes you stop for a moment and look at an advertisement, or even read some of it? The headline! An advertisement headline is no different from a news headline. Both are designed to capture the rea... (more) Published By: Noel Peebles Submitted: 18 February,2002 |
| 346 | Can't Get Right - Maybe It's Just a Word Preview: One of the people I worked with in advertising, had an expression "Can't Get Right". What the heck does it mean? Well, when he could not seem to get ad copy.... right, he would walk in and say, this ad "Can't Get Right". This was his way of telling me that he had come to wits end trying to get this particular ad to his level of perfection. Actual... (more) Published By: Raymond Johnston Jr Submitted: 01 March,2002 |
| 347 | SMASHING THE MYTH OF THE PRESS RELEASE Preview: SMASHING THE MYTH OF THE PRESS RELEASE by Bill Stoller Founder, PublicityInsider.com A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He gets a contract and becomes rich, famous and adored. The lesson: demo... (more) Published By: Bill Stoller, Publisher, PublicityInsider.com Submitted: 01 March,2002 |
| 348 | "Tag, You're It !" Preview: "Tag, You're It !" By Larry Johnson Biz Site Biz E-Zine Some call them "tag lines"; others refer to them as "catch lines" or "tie-in-slogans." Whatever the words used to refer to them, they are perhaps the most important part of your promotional writing. Do you recognize any of these ? : "Like a rock..." "Fly the friendly skies..." "It's ... (more) Published By: Larry Johnson Submitted: 10 March,2002 |
| 349 | "THREE STEPS TO SUCCESS" Preview: There is no one secret formula for success on the internet. I have seen thousands of claims to the contrary, but none of them have panned out yet. However, there are some basics that anyone who is serious about doing business on the internet should keep in mind. This article is not meant to be an all-inclusive panacea for those who want to su... (more) Published By: Larry Johnson Submitted: 10 March,2002 |
| 350 | How Did You Get Here? Preview: When marketing your website, it's important to know which of your efforts are producing results and which of them are a waste of time. You can learn a lot about this by analyzing your website's statistics (assuming your webhost offers this service). However, even with the best statistics programs, it can be difficult to determine where exactly... (more) Published By: Michael Hopkins Submitted: 11 March,2002 |